Organic Brand Consultants Helps Natural & Organic Products Reach Shelves

Plan | Execute | Evaluate Organic Brand Consultants partners with both big and small companies to navigate through the complex world of distributors and retailers.

Focused Workshops "Power sessions" designed to "Jump-Start" strategic plans and address the most common mistakes brands make in the Natural/Organic space.

Ongoing Support Whether it's continuing from the focused workshops or deeper dives into other areas, I'm here to help you overcome major issues and exceed your targets.

Success Coach From new start-ups to well established brands, I can help you maximize retention, accelerate onboarding and elevate selling skills to exceed your goals.

“Bruce is a strong sales leader with experience and demonstrated success across all customers and channels. He is passionate about delivering results and is constantly challenging conventional thinking to find innovative solutions to difficult issues. He has strong relationships with brokers and understands how to best direct and motivate them to achieve high standards. His passion for the natural & organic space makeS him a truly authentic leader in this area.”

Joseph O., Senior Vice President of Sales

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Bruce Hinson

Founder of Organic Brand Consultants

Bruce started his career at P&G focused on Health and Beauty Care products across multiple trade classes and channels. After several successful regional sales leadership roles, he started his career at PepsiCo and spent several years working with the DSD bottling system, warehouse and chilled businesses across food, drug, and mass channels. He progressed from regional field  responsibilities to national roles across multiple functional areas.  It was during his last role, leading PepsiCo’s natural sales business (Stacy’s, Izze, Naked) that Bruce’s personal and professional passions came together.   Bruce’s roles after PepsiCo focused on helping mid-size and early stage brands expand distribution and thrive in the US retail marketplace.  He had built winning sales team and personally called on all major retailers in the U.S.

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“Bruce has a wealth of knowledge in the natural and specialty segment. His depth of understanding has been instrumental in contract negotiation, trade spend planning, and strategic product placement.”

Joseph F., National Sales Director

Avoid the most common mistakes start-ups and even big companies make when trying to sell in the natural channel.